Designed by Gustav Jaeger in 1982, Cosmos is an interesting sans serif with terminals that seem to fade rather than come to a distinct end. This characteristic, however, does not distract the reader. Jaeger said of type design, “To be sure we must appreciate the aesthetic quality of the individual character, the correct type style suited to the subject, but the ‘text image’ should not push itself between the message and the reader. Type must serve.” Cosmos is useful for short passages, signage and display work.
Named for the classical mathematician, Thomas Phinney’s Hypatia Sans is a geometric sans serif with humanist undertones. Hypatia echoes the basic form of geometric designs from the 1920s and 30s, and adds features derived from classical oldstyle typefaces and inscriptional lettering that give the design a balance between cold geometry and warm organic form. The letters are expressive at larger sizes, and are still clear and readable at text sizes in short paragraphs. A wide range of weights increases the family’s versatility, and its many alternate glyphs and layout features provide a palette of expressive options.
Cocogoose is a variant of Coco Gothic, a contemporary geometric sans serif in the footsteps of traditional grotesque typefaces like Futura and Avantgarde. The cold, geometric shapes typical of those early modernism typefaces have been made softer and more contemporary by visual corrections and slightly rounded corners. Its name comes from the nickname of fashion beloved icon Coco Chanel. Cocogoose features a larger x-height than Coco Gothic, it has square punctation and it comes with four variants: light, inline, outlined and letterpress. Cocogoose is completely free to download and use for personal, non commercial use. All images in this presentation come from the public domain Toni Frissel Library of Congress Archive